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Writer's pictureRick Millard

The Art of Business Signs: Exploring Awning Signs, Wayfinding Signs, and Electronic Messaging Signs

Updated: Jul 17, 2023

Welcome to the final installment of our three-part series, "The Art of Business Signs." In this post, we will conclude our exploration of different types of business signs by delving into the captivating world of Awning Signs, Wayfinding Signs, and Electronic Messaging Signs. Each of these sign types possesses its distinct characteristics and serves a unique purpose in attracting attention, guiding visitors, and enhancing communication. Join us as we unravel the artistry and significance behind these essential elements of business signage.


Awning Signs


Awning Signs are a fusion of practicality and aesthetics. Awning Signs are designed to serve dual purposes: providing shade and shelter while also serving as a prominent visual element for businesses. These signs feature the company's logo, name, or messaging on an awning, creating a distinctive and welcoming entrance. We will explore the different materials, styles, and customization options available for Awning Signs, as well as their ability to add charm and character to storefronts. With their unique combination of functionality and branding, Awning Signs are an excellent choice for businesses aiming to make a memorable impression.



Wayfinding Signs


Wayfinding Signs are specifically designed to guide visitors and ensure seamless navigation within large buildings, campuses, or public spaces. Wayfinding Signs include directional arrows, maps, and clear messaging, helping individuals find their desired destinations. We will explore the various types of Wayfinding Signs, such as wall-mounted signs, directories, and floor decals, as well as their strategic placement and design considerations for optimal effectiveness. With their informative and intuitive nature, Wayfinding Signs play a crucial role in creating a positive visitor experience.



Electronic Messaging Signs


In the age of digital communication, Electronic Messaging Signs have become increasingly popular for businesses seeking dynamic and attention-grabbing signage. These signs utilize LED technology to display vibrant and customizable messages, graphics, or animations. We will explore the versatility and impact of Electronic Messaging Signs, their ability to capture attention in high-traffic areas, and their effectiveness in conveying real-time information, promotions, or announcements. With their dynamic nature and eye-catching display, Electronic Messaging Signs serve as powerful marketing tools for businesses looking to engage and communicate with their audience in a modern and captivating way.


In this final installment of our series, we have explored three distinct types of business signs: Awning Signs, Wayfinding Signs, and Electronic Messaging Signs. Each type brings its unique charm, practicality, and impact to the realm of business signage. Whether it's the fusion of functionality and aesthetics in Awning Signs, the essential guidance provided by Wayfinding Signs, or the dynamic communication offered by Electronic Messaging Signs, these signs play a crucial role in attracting attention, guiding visitors, and enhancing communication. By understanding the artistry, design considerations, and strategic placement behind these signs, businesses can effectively communicate their message, create a seamless visitor experience, and leave a lasting impression. Join us as we celebrate the art of business signs, and may your signage endeavors be a testament to the power of visual communication in the world of business.


For more, please visit www.LitSignDesign.com, a Phoenix AZ Custom Sign Company

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